
Your organization works hard to acquire and retain customers. And the job isn’t getting any easier. Consumers have more choice than ever and their expectations are always rising. You build their loyalty one great customer experience at a time.
Our CRM software solution delivers the information your customers need where and when they need it, across their channel of preference—phone, web, email, live chat, in-person, and more—while maintaining consistency of the information in the process. With RightNow®’s CRM software applications you can proactively reach out to your customers in anticipation of their needs, and quickly adapt to their changing expectations.
Knowledge is at the center of a great customer experience—it is the foundation on which RightNow’s CRM software system is built. Our multi-patented, self-learning knowledge foundation is the core that fuels everything we do. The result is consistent customer experience management with knowledge that can be leveraged across the frontlines of your business. Our knowledge foundation continuously learns from each interaction and immediately applies that knowledge to enhance the next customer experience.
On top of the knowledge foundation, you need robust functionality to support the many ways your customers want to engage with your organization, and you with them, across service, marketing, and sales business functions. RightNow’s consumer platform on demand offers out-of-the-box functionality for customers who want to serve themselves and for the customer service agents who are engaging with your customers. These modules are 100 percent integrated with the knowledge foundation to ensure every customer interaction is knowledge-infused to deliver a great experience. Equally important, each module leveraging the knowledge foundation feeds direct customer experience information back into the knowledge foundation, which completes the self-learning cycle.
There is no such thing as a one size fits all CRM software solution. Our CRM software application platform provides robust capabilities to enable you to rapidly configure and extend our out-of-the-box modules to meet your specific and evolving customer-facing requirements. These capabilities enable your business to stay nimble, while also helping you conform to your customer’s world—rather than forcing your customers into rigid, inflexible systems and processes.
Your customers engage with you across a broad and growing range of channels—phone, mobile, web, email, live chat. With the consumer platform on demand, we provide tools that enable you to configure and extend application functionality to support all the channels customers use to engage with your organization. Nikon, TomTom, Minnesota Online, and ResortCom International are just a few clients who have improved their customer experience with our CRM software system.