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Roundtable & Special Interest

RightNow Summit | 2009


Presentations

The Whys and Hows of Branded Online Communities

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These days, customers have all the power. Their voices shape your message. Their opinions drive your sales. Their passion defines your brand. It's time to make those conversations an integral part of your customer experience. RightNow can help you do it with branded communities which allow you to maximize loyalty, improve service, and drive innovation.

Learn about the types of activities and interactions that make for a healthy community Hear about the steps involved in managing the roll-out and maintenance of a thriving community Understand ways to take advantage of a flexible community platform to meet your business goals

Higher Ed Customer Case Study

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Institutions today are under constant pressure to develop and maintain personalized relationships with prospects, students, parents, alumni, and internal staff across multiple channels while working within tight budget constraints. In this session, you'll learn how institutions are using RightNow to deliver personalized constituent experiences while reducing costs. We'll also share results from the new 2009 Higher Education Benchmark Report.

Intelligent Interactions - A Customer Case Study

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Gain new insights on how a leading Fortune 50 firm applied real-time intelligence and personalization to dramatically reduce its cost-to-serve while improving customer satisfaction. See how intelligent interactions helped them enhance their customer experience. In this session, Jo Ann Parris, VP Relationship Technology Management, Convergys will explore:

  • Delivery of personalized, relevant multichannel interactions
  • Transforming your service strategy from reactive to proactive
  • Enabling secure customer interactions
  • Enriching your customers' contact center experience
  • Achieving a rapid return on investment

Customer Portal - Branding and Design Best Practices

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This session is designed for the non-developer. We will provide an overview of the RightNow Customer Portal and the upcoming November ’09 features. You will also learn how to quickly and easily layer your branding elements into the site and create a more interactive and seamless user experience. We will discuss our recommended approaches of user interface branding that will assist your project planning before you launch your Customer Portal site.

Government Roundtable with Product Management

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Join your federal, state and local government peers and RightNow product management for an update on the latest product enhancements for government. Following an update from our product management team we will have a moderated roundtable discussion. The conversation is open to all government customers so bring your stories to share, questions, tips, tricks, and best practices that are unique to government.

Migrating to Customer Portal Page Set

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Considering some changes to your customer portal? Join us to learn more about migrating to the customer portal page set. We will cover everything from deployment to production. Learn more about the timeline and how to plan for migration. We will discuss migration planning for moving from RightNow classic to Customer Portal, and moving from November ’07 to Customer Portal. Find out all the tips and tricks for a smooth and successful migration.

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