Feedback Analysis and action

RightNow enables you to fully leverage the business value of the insight you gain from your surveys by:

• Providing graphical reports and analysis of survey responses in real time
• Automatically routing results to appropriate internal process owners based on pre-defined workflows
• Enabling combined analysis of feedback with other customer data and corporate knowledge for more strategic insight
• Offering both pre-built reports and intuitive tools for building custom reports and dashboards

RightNow also lets you create workflow rules and/or take ad hoc actions in response to survey results—such as routing a lead to a salesperson or following up an expression of dissatisfaction with a personal phone call from an upper-level manager.