Customer Relationship Management Solutions for Financial Services

Financial services institutions today face unprecedented challenges, ranging from stronger consumer privacy laws to commoditization of products and services to ever-rising customer expectations. It's more important than ever that financial services institutions provide their customers with differentiated service and personalized marketing communications to increase customer retention and drive revenue.

RightNow customer relationship management system maximizes the value of financial services customers-leveraging customer knowledge to capitalize on every interaction to increase efficiency, loyalty and profitability. RightNow customer relationship management solutions empowers financial services institutions to provide personalized, consistent service via the phone, web self-service, email, chat and voice self-service customer care.

Key Benefits of RightNow Customer Relationship Management Solutions for Financial Services:

• Improve customer retention and loyalty
• Reduce inbound inquiries while improving customer satisfaction
• Identify and leverage high-value customers
• Improve operational efficiency
• Drive incremental revenue
• Gather real-time customer feedback for ongoing improvement

Proven Financial Services Success

Many financial services organizations such as, PriceWaterhouseCoopers, Chicago Mercantile Exchange, Experian, TransUnion, Delta Employees Credit Union, American Savings Bank and ABC Bancorp have deployed the RightNow solution to provide personalized customer service and drive increased revenue.