This Tune-Up package contains our official guidelines that can help you achieve success with Email Marketing. Specific checkpoints in five main practice areas are included:
- Design processes for your marketing efforts
- Build your mailing lists the right way
- Comply to international SPAM regulations
- Make sure you reach the inbox
- Design each mailing so that it is an excellent customer experience
To learn more about these areas and to grade your site against the best practices, please download a copy of the Guide and Checklist below.
Best Practice Guide
Checklist (for Excel 2007)
Checklist (for Excel 2003)
Note to Partners