
Consumers have always had expectations—to be heard, supported, and valued. But, never before have consumers expected a great experience to accompany every interaction. In 2009, 86% of consumers quit doing business with a company due to a bad customer experience; 80% of consumers that had a bad experience told others about it. With social tools at their disposal, the repercussions of this can be enormous.
Today’s consumers are empowered, like no other time in history, with an arsenal of social options to ensure their expectations are met or they will tell the world about it.
To gain a competitive advantage, you need to be more than just efficient. You need to satisfy customers like never before and you need to turn them into advocates. You need RightNow CX.
RightNow CX is built from the ground up to help consumer organizations deliver exceptional customer experiences. RightNow CX addresses three primary customer engagement points—the Web Experience, the Social Experience, and the Contact Center Experience—to ensure a seamless experience, regardless of the number or type of interactions initiated.
As the leader in eService and multi-channel contact centers, RightNow is announcing the RightNow CX, the customer experience suite and expanding RightNow Social Experience with RightNow CX November 09. View Greg Gianforte's 2009 Summit keynote presentation.
RightNow Social Experience taps into social networking to promote brands, facilitate community, address customer concerns and drive revenue. Opinions are being formed and decisions being made about products and services without company involvement— on social networking sites (like YouTube, Twitter, or Facebook), on blogs and in online communities. Companies need to have a presence on the social web, must engage with customers through corporate sponsored communities and must take advantage of the power of the social web rather than be at its mercy.
RightNow Social Experience includes the following applications:
“Organizations today must engage with customers through corporate sponsored communities and take advantage of the power of the social web rather than be at its mercy. With the RightNow Social Experience, a key component of RightNow CX, organizations can tap into the social web and draw on the most passionate customers and make the most of their collective wisdom and enthusiasm.”
David Vap, Chief Solution Officer, RightNow
See RightNow Community in action.
Other key feature enhancements of RightNow November ’09 include:
Find out more about Functionality.