David Dentry, general manager of Nikon Inc.’s Technical Office (TO), was tasked with making sure that his company could deliver the kind of premium experience customers expected from the premier photography brand.
With the RightNow contact center technology, he and his TO team have improved the responsiveness of Nikon’s marketing, sales, and customer service organizations to customers across all communication channels, even as the company’s unit sales volume has increased substantially.
In the process, Nikon received the Baseline and Nucleus Research for achieving a three-year return-on-investment of more than 3,200 percent on the customer service portion of its RightNow implementation alone.
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Rightnow Helps Nikon Optimize Growth
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