RightNow Named a Leading Solution for Government in Datamonitor's CRM Decision Matrix
Receives “Shortlist” Recommendation with Robust Product Offering, Strong Customer Support, and Market Strategy
Bozeman, Mont., March 26, 2009
Datamonitor recommends RightNow® Technologies (NASDAQ: RNOW) on demand customer relationship management (CRM) solutions be placed on any government institution’s shortlist for CRM technology selection. According to the March 2009 report, Decision Matrix: Selecting a CRM Vendor in Government, “With a focus on improving the customer experience, RightNow provides a market-leading solution for governments looking to enhance service delivery and interactions with their constituents.”
The Datamonitor report also states that RightNow “has emerged as a market leader, in large part due to its customer service function, which has proven a valuable addition to governments as they struggle to improve online service for constituents.”
In evaluating RightNow’s CRM solution for government, Datamonitor noted:
• In terms of market impact, its strategy is well thought-out and executed.
• RightNow offers highly effective self-service functionality for finding information online, a particularly useful features for aiding constituents trying to navigate government websites.
• [RightNow] offers a robust multi-channel capability (web, email, phone, chat, voice), has demonstrated innovative use of leveraging chat with some of its clients, and puts a strong emphasis on proactive communications to reduce incoming inquiries.
• RightNow’s Hosted delivery option provides governments with an effective way of delivering service at a lower cost, while still maintaining quick deployment, robust functionality.
RightNow was a pioneer in bringing the software-as-a-service (SaaS) delivery model to government agencies. More than 155 public sector clients, including, U.S. Air Force, EPA, US Army Recruiting Command, Department of Homeland Security Customs and Border Protection, and State of Indiana Office of Technology and nearly every U.S. cabinet level agency, rely on RightNow’s CRM solution to deliver real-time information, when and where it's needed.
A free copy of the complete Datamonitor report featuring RightNow is available online at www.rightnow.com/datamonitorgov2009.
About RightNow Technologies
RightNow (NASDAQ: RNOW) delivers the high-impact technology solutions and services organizations need to cost-efficiently deliver a consistently superior customer experience across their frontline service, sales and marketing touch-points. Approximately 1,900 corporations and government agencies worldwide depend on RightNow to achieve their strategic objectives and better meet the needs of those they serve. RightNow is headquartered in Bozeman, Montana. For more information, please visit RightNow Technologies.
RightNow is a registered trademark of RightNow Technologies, Inc. NASDAQ is a registered trademark of the NASDAQ Stock Market.
Greg Gianforte